The sales agency
working for Europe's
comfort footwear brands.
MSA Shoes is the trade name of Martin Shoe Agency S.L., a Spanish sales agency founded in 1998 in Elche, in the province of Alicante. We represent a select network of Spanish footwear factories on behalf of international brands: a single office, four languages, four product lines.

We are the link between your buying department and the Spanish workshops.
Martin Shoe Agency S.L., trading as MSA Shoes, is a sales agency — neither a factory nor a design studio. We represent Spanish footwear manufacturers commercially, we maintain our own catalogue of ready-to-manufacture models, and we take charge of relaying each of your developments and requirements to the factories, from launch through to final shipment. Our customers are footwear brands, retail chains and importers across more than 20 countries. All of our factories are located in Spain.
What we do
We represent Spanish footwear factories to international buying departments. We select the catalogue of ready-to-manufacture models (comfort, barefoot, BIOS sandals and winter footwear). We take charge of commercial negotiation, sample logistics, production-calendar management and freight booking. We charge no intermediary margin: our commission is already built into the FOB price quoted to you.
What we do not do
We do not design collections under our own label. We do not produce outside Spain. We handle neither fast-fashion footwear nor high-performance athletic footwear.
The team
Sales managers who are native-level in English, German, French and Spanish, based in Elche, steering product development and the monitoring of sampling across every partner workshop.
Why an agency rather than a factory directly
A factory shows you its own production capacity; an agency gives you access to the combined offering of several factories. For a buyer building a comfort or barefoot range, the right answer rarely lies with a single supplier: more often it calls for several workshops with complementary specialisations. Our role is to connect you, efficiently, with the ones that fit — across distance and language alike.
Find us at the trade fairs.
Two international trade fairs a year — and for the rest of the year, we are in Elche, ready to welcome you into our partners' workshops. If you are a buyer in comfort, barefoot or wellness footwear, there is genuinely no good reason why we have not yet met in person.
Based in Elche · all year roundThe facts, for compliance and procurement teams.
What is the legal entity behind MSA Shoes?
Martin Shoe Agency S.L. (CIF B53292066), a limited liability company under Spanish law. Registered office: Calle La Tramoia 6, 03203 Elche, Alicante, Spain. VAT-registered in Spain. Trade name: MSA Shoes.
How long has the agency been active?
Since 1998. The founding team already had experience in the export of Spanish footwear going back to the 1990s. The MSA Shoes brand and the agency model were launched in 2013.
Who owns the company?
Martin Shoe Agency S.L. is privately owned by its founder, Pedro Martin, with no external investors. No private equity, no industrial holding company.
In which languages can we work?
English, German, French and Spanish — all in-house and at native level. We read, quote, contract and manage sampling calendars in all four languages.
Are you affiliated with a group of factories?
No. We are a fully independent sales agency. Our commercial relationships with our partner factories are non-exclusive, and our partner factories are likewise not bound to us by any exclusivity. This matters: we can direct your enquiry to the partner that best matches your needs, free from any factory-internal policy constraints.
Write to us in the
language of your buying department.
Email us and we reply within 48 hours, in English, German, French or Spanish. Detailed briefs are welcome. Factory visits in Elche arranged all year round.